September 23 2010

IWF in the News: The GOP's 'Pledge' to Social Issues?

Sabrina Schaeffer

I have a different view of voting behavior than President Clinton.

The problem with independents is that they are the voters whose opinions are the least constrained by ideology. Independents tend to be the least involved with politics and the least engaged with political ideas. Meaning, they are the least likely to be swayed by a strong, ideological message.

If Democrats hone in on a clear, succinct message, they're likely to generate more enthusiasm among their base and yield a better turnout in November. A message, however, that's tied too closely to their liberal legislative record and too ideological may, in fact, cause independents to stay home.

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